A ten week project in partnership with Evan Brunhaver and Kate Nelson.
Circa is the result of a user experience design project in partnership with Microsoft. We were prompted imagines the possibilities of digital communication in 2020. Event planning was identified as an unrefined interaction between users so we chose to focus on that area.
Some preliminary research into the future of technology uncovered some interesting ideas. One of the most striking ideas we came across involved how the web could be used as a platform for rich interactive applications instead of being used for passive viewing. We also saw how operating systems were becoming less and less important. It's about the service that is being provided.
From this research we decided that the best course of action was to build something that could accommodate as many people as possible, regardless of the other services they use.
People don't live in a vacuum. Go to where the users are.
In addition to technology trends, our research consisted of surveys, competitive product analysis, and user interviews. The result of all this research was synthesized down to some core insights that were important to event planning.
The ultimate goal of planning is to create social interaction. Applications should enable this, not inhibit it.
Planning is a universal challenge. The tools are fragmented across many different services.
People use different services and devices that aren’t compatible; making it difficult to reach everyone at once.
How can we create a simple, cross-platform tool that allows users to create and share events? We developed hundreds of quick ideation concepts to explore the problem of event planning. Eventually, four broad categories emerged. Each of these ideas was integral to planning events so ideas from each were combined into the finished concept.
Organize and Delegae